Case Study

Les Terrasses de Prêles

24 Eigentumswohnungen am Bielersee: wie wir für das Überbauungsprojekt von Gamma SA sechs fotorealistische 360°-Panoramen und eine komplette Bildstrecke aus einem 3D-Modell produziert haben.

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Les Terrasses de Prêles – photoreal 360° panorama of a terrace apartment overlooking Lake Biel

The project

Les Terrasses de Prêles is a new-build residential project above Lake Biel in western Switzerland: 24 condominium apartments ranging from studio to 5.5-room units, 39 underground parking spaces, a 2 300 m² landscaped park and panoramic terraces facing the lake. The programme addresses couples, families and retirees wishing to live between the lake and the northern slopes of the Jura. Completion: 2026.

Developer and architect: Gamma SA. Marketing is handled by R-éal Suisse SA (Clarens) and Wayne SA (Neuchâtel), financing by Raiffeisen Grand Chasseral. The official project website is lesterrassesdepreles.ch.

ArchVisual was commissioned for the full 3D visualization and panorama tour production — from the exterior rendering for the permit application to the six interactive 360° tours that can be tried directly on this page.

Project facts at a glance

24

Apartments

1.5–5.5

Room types

39

Parking spaces

2 300 m²

Landscaped park

2026

Completion

6

360° panoramas

6

Interactive tours

4K

Panorama resolution

Exterior perspectives

Terraces above Lake Biel

Three equirectangular exterior panoramas that form the base of the interactive 360° tours. Rendered from the 3D model with HDRI skies and Global Illumination for realistic daylight situations.

Les Terrasses de Prêles – exterior panorama Terrace 25, lake view at midday
Les Terrasses de Prêles – exterior panorama Terrace 23, dusk over Lake Biel
Les Terrasses de Prêles – exterior panorama Terrace 26, neighbourhood integration

The challenge

Gamma SA had to market the project long before the shell was completed. Target buyers — from couples looking for a lake-view pied-à-terre to families and retirees — typically choose between several developments without physically visiting them all. So we needed visual material that works in the sales dossier, on the project site and on homegate, newhome and Comparis, and that conveys a sense of space realistic enough for a prospect to pre-decide without travelling to Prêles.

In parallel, developer and marketing agents wanted to differentiate the project with interactive tours: an image pack is standard in this segment today, an embeddable 360° tour was the lever to stand out from parallel offerings across western Switzerland.

Our approach

From Gamma SA’s CAD data we rebuilt a complete 3D model of the development and selected apartment types — including terraces, landscaped park, neighbouring buildings and the topography down to the lake. On this base we produced six equirectangular panoramas (4 000 × 2 000 pixels each): three exteriors and three interiors, covering multiple apartment numbers (23, 25, 26, 35, 52) plus an overview perspective. All panoramas were rendered with the exact same material and lighting setup to keep the atmosphere consistent across the series.

The panoramas were then assembled with Pano2VR into six interactive HTML5 tours — including navigation hotspots, gyroscope support on mobile, WebXR compatibility for VR headsets and a dedicated URL per tour for embedding on lesterrassesdepreles.ch and portal listings. Total production time from model handover to finished tour: about six weeks.

Live tours

Three rooms, one interactive model

Pick an apartment and navigate the space directly — like on the developer’s project portal, no app install needed. Tours run on desktop, mobile and VR headsets.

All six tours are available in the pano archive or directly on lesterrassesdepreles.ch.

Interior perspectives

Living by the lake

Three equirectangular interior panoramas show material choice, furnishing and lighting of the apartment types — rendered in the same mood as the exteriors for a consistent visual language across the campaign.

Les Terrasses de Prêles – interior panorama apartment 52, premium-type living area
Les Terrasses de Prêles – interior panorama apartment 35, bedroom and dressing area
Les Terrasses de Prêles – interior panorama apartment 23, living and dining area in the morning

The outcome

Gamma SA was able to start active marketing even before the shell was completed. The six 360° tours are integrated as standalone URLs on the official site lesterrassesdepreles.ch and are used by R-éal Suisse SA and Wayne SA both in the digital dossier and as a QR code on the printed brochure — prospects pre-select apartments from their own living room.

For ArchVisual, the project is a reference case for Swiss mid-sized developments (10 to 30 units): a compact 3D model, consistent material and light mood across the image series, six strategically placed 360° stations with direct portal embedding. The panorama previews on this page open the embedded live tours above directly — so you experience the delivered format exactly as your prospective buyers would.

Project credits

Architecture & developer

Gamma SA

Marketing

R-éal Suisse SA · Wayne SA

Financing

Raiffeisen Grand Chasseral

3D visualization & 360° tour

ArchVisual / Archify AG, Bern

Location

Les Epinettes 2, 2515 Prêles

Project website

lesterrassesdepreles.ch

Similar project? Happy to help.

If you are a developer, architecture firm or marketing agent and would like to accompany a comparable development with 3D visualization and interactive 360° tours, we are your contact. Our specialities: architectural visualization, real estate visualization, interior visualization and 360° virtual tours — as a package or individually.

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Send us your plans or your existing 3D model. You will receive a non-binding fixed-price offer for visualization and 360° tours of your development within 24 hours.

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